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![Crazy lady feet stick trough the car window - influencer campaign]()
SOCIAL MEDIA INFLUENCERS: TRUST SELLS
Even though Influencer Marketing is still somewhat deemed controversial, there is no point in denying that it has become a great tool to increase web traffic, improve sales and boost social engagement.…
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![GDPR coming on May 25 2018]()
GDPR COUNTDOWN: A NEW ERA OF DIGITAL MARKETING
With only days left until the D day, May 25, when GDPR comes into full force, we decided to filter out the most important facts on the upcoming legislative change. This article…
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![GOOGLE'S MOBILE FIRST INDEXING - 10vorne.it]()
GOOGLE’S MOBILE FIRST INDEXING IS ROLLING: ARE YOU PREPARED?
Google has finally announced, after a long period of experimentation and testing, that they have started migrating sites from desktop first to mobile first indexing. Google’s mobile first indexing will create and…
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![Adex Asia - Trash Hero Borneo]()
NOT ALL HEROES WEAR CAPES: INTRODUCING MONICA CHIN AND TRASH HERO BORNEO
Water and air, the two essential fluids on which all life depends, have become global garbage cans“ -Jaques Yves Cousteau, an oceanographer As chance would have it, some people cross our paths…
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CONVERSION RATES OPTIMIZATION (CRO): HOW TO BOOST YOUR SITE’S CONVERSION
In one of our previously published articles, accompanied with a neat infographic, we explained conversion rates – what they are, how to calculate them and why they so important for the success…
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![THE NEXT STEP IN DIGITAL MARKETING EVOLUTION: RISE OF THE VOICE AI]()
THE NEXT STEP IN DIGITAL MARKETING EVOLUTION: RISE OF THE VOICE AI
Thinking about voice AI conveys the images of a ginny from the Aladdin’s lamp: it talks, it listens and it tries its best to fulfill our wishes. It may not be almighty,…
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International Women’s Day: more power to female founders
To celebrate International Women’s Day on 8 March, we explored what means to be a female entrepreneur in a new business environment of ever-booming startup ventures. Despite the perception that gender gap…
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![Google Developer Challenge - Part I]()
Google Dev Challenge – Phase I
Am 06.02. ging die erste Phase der Google Dev Challenge zu Ende. Es war eine spannende Zeit mit vielen Eindrücken, spannenden Begegnungen und inspirierenden Menschen. Bei uns hatte keiner wirklich damit gerechnet,…
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Re:Scam – Eine AI, die uns zum Lächeln bringt.
Wer kennt das nicht? Man kommt morgens ins Büro und ca. zehn Prozent der E-Mails im Posteingang sind Spam. Nicht selten findet man unter diesen E-Mails solche, die einem „mitteilen“, einen Lotteriegewinn…
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Projektvergabe – Worauf Sie achten sollten – Teil 2
In diesem Teil zum Thema „Worauf Sie bei der Projektvergabe achten sollten“ befassen wir uns mit Qualitätsmerkmalen von Softwareprodukten. Grundsätzlich kann man sagen, dass eine Software immer so gut ist, wie die…
